My Biggest Secret to Business Success and Personal Fulfillment

My secret to consistent business success and personal fulfillment? My annual planning month. Where I live, November is the month where everything slows down. The fields are plowed and empty, the sun sets early, and even with my active family, we find ourselves spending more time snuggling with fluffy blankets than hiking our favorite trails. Just like the outside world falls into the natural pattern of the seasons, so do we.

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Six Steps to a Designer-Quality Website on a DIY Budget

It wasn’t that long ago that I was DIYing a rebrand that would translate to online website traffic, scrapping together a photoshoot that would show off my new content, and building a new business with pennies and google searches. That’s why I want to share my six steps to building a designer-quality website on a DIY budget with you, for FREE!

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A Kid's Evening Routine to Help Bedtimes be a Breeze

I don’t know if there’s a parent alive who, at some point, didn’t dread bedtime. It’s a perfect storm. We’re usually too tired to be our best parenting selves when our kids start to fight bedtime, and it’s one thing, like mealtimes, that kids know will happen every day. At some point, I decided that if I could hack my own day by breaking it down into a set of smaller routines, then I could create a routine that made bedtime easier. We start the kid’s days with a wellness routine, and this is how we support them with their evening routines!

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How to Create a Winning Website that Turns Clicks into Cash | Jessica on Scaling Up Podcast

If you own a business, odds are, you’ve had to up your online game in the past eight months. With most of the world limiting where we go and how often we go there, we’ve all had to turn foot traffic into web traffic. For businesses, that means finding a way to share what you do online and connect with clients who want to buy what you’re selling. That’s the amazing thing about selling online. Your customer pool is huge! But so is your competition.

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The BIG Announcement | Zimmerman Family Airstream!

When Brian and I were dating, we always dreamed about travel. We had a list a mile long of all the places we wanted to see together. Ever since then, I’ve always said that I work to travel. Growing up in small-town Arkansas, where people tend to stay put for generations, I knew there was a lot of world out there that I wanted to see.

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Four Reasons to Stay at Disney's Grand Floridian

When Brian and I took Stella to Disney World, we decided to stay at a Disney Hotel, the Grand Floridian. If you’re planning a Disney trip, you’re probably trying to decide whether you should stay at a Disney resort or somewhere off-site. On one hand, you have convenience, and on the other, you could save some money. But my philosophy is that time is our most valuable currency, and thats’s one reason why I’m so glad we stayed at the Grand Floridian! I loved our stay at the Grand Floridian so much that it’s my #1 tip to having the perfect first Disney trip!

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Our Kids' Wellness Routine

It’s cold and flu season, y’all! It seems pretty unfair that the normal flu and regular colds exist during a worldwide pandemic, but guess what? They do! Now, hopefully the precautions we’re continuing to take because of COVID will also help prevent colds and the flu this Fall and Winter, but I like to take a few extra steps to make sure these three little kids in my home are supporting their immune systems and staying well.

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Bailey's Savannah Spanish Moss Bridals | Magnolia Rouge Feature

As the weather turns colder here in Arkansas, and we pull on puffy coats and cozy socks, I can’t help but think back to the warmer days I spent with beautiful blooms in the Savannah, Georgia sun. While this real bride Bailey and her husband James got married in Arkansas, where we were honored to do their full wedding florals, Bailed wanted her bridal photos taken in Savannah.

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How to Build Community in a Competitive Industry

One of the most common questions my Bloomers ask me is, “How can I create community in my local wedding industry?” In an industry where we all know to tout the phrase “community over competition,” why is it still so dang hard to create real community with the people who live and work closest to us? I’m going to keep it real here. The problem is probably you. Yikes.

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