What I Kept from My Downtown Studio

If you read last week’s blog, then you know I did what once would have been unthinkable. I sold my 6,000 sq. ft. downtown studio. About a year ago, I decided I needed to sell, so I spent the next few months selling all of the inventory that was filling the space. And let me tell you, that’s a lot of stuff! But there were a few things I’d collected for weddings over the years that I just wasn’t willing to part with yet.

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Entrepreneur at Life: Jessica Featured in AY Magazine

If you’re from Arkansas, you probably know AY Magazine! I’m so excited to represent my home state in the virtual pages of AY Magazine today. COVID-19 certainly through my book tour plans out the window, and instead of spending the past few months in television studios doing interviews, I’ve been home with my family doing phone interviews from my upstairs office.

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A Real Zimmerman Student Finds a Sure Thing

Welcome to Zimmerman Podcast Episode 61! Today, I’m sitting down with real Zimmerman student Carrie Black. Carrie is a floral designer who spent months taking my webinars and smaller classes until she dove in and bought The Power of Pinning. Carrie’s been where so many of us have been before… strapped for cash and struggling to find a sure-fire way to market our business when we don’t have extra money to spend on something that won’t work. That’s where the Power of Pinning comes in. Once Carrie heard about how Pinterest was working as a marketing tool for us over at Zimmerman, she knew it was the best money she could spend on her business.

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Business, Pinterest, and Becoming Who You're Meant to Be: Jessica on Make Yourself Podcast

I had such a great time talking with Jill and Amelia on Make Yourself Podcast. They were so kind to allow me to share my story with their audience, from my sister’s death when I was three through my husband’s illness and to the nitty gritty details of the business I run today. It takes a whole lot of pain, trauma, joy, and passion to become who you’re meant to be, y’all, and as tough as the past few years have been for me, I’m so thankful for who they’ve shaped me to be.

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A Real Zimmerman Student Plays the Long Game

Welcome to Zimmerman Podcast Episode 60! Today, I’m sitting down with real-deal Zimmerman student Emily Phillips. Emily is an artist who discovered her passion for floral design while living overseas with her husband. Once returning to the U.S., Emily started investing in her floral business and found Zimmerman education after realizing that I’m also an entrepreneur… with young kids… building and growing a business while also being a present mom and a healthy human. Emily bought The Power of Pinning, my easy-to-understand Pinterest for business course, and has been loving the course AND her Pinterest results ever since.

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Building a Strong Foundation through Struggle: Jessica on BYN Podcast

I’m sharing my conversation with Travis of Build Your Network podcast! We talked about my book Sleeping with a Stranger, why it’s smart to financially invest in your own business, and what it takes to have a smart marketing plan. I truly believe that if you’re passionate about something and willing to do the work to build a strong foundation, there’s no limit to what you can do! If you’re looking for a shorter episode to give you a quick insight into who I am and what I’m all about, this episode is for you!

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A Zimmerman Student Tells All

Welcome to Zimmerman Podcast Episode 59! Today I’m sitting down with a real live Zimmerman student, Jessica Alderton. Jessica is here to talk to us about her experience with transforming her business with Pinterest. Listen, I can tell you about how Pinterest has worked for me until I’m blue in the face, but what matters more is what students like you think about their Pinterest journey through The Power of Pinning. Creative, small business owner, floral designer, student, and mom Jessica is here to do that.

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Five Tips to Turn Your Website into an All-Star Employee

Come take a look inside my business. Today, I’m giving you a quick peek into how I stay relevant and market my work, whether I’m doing wedding flowers, sharing about my podcast, promoting my book, or inviting people to learn from my online courses. There are a few tips and tricks that always work for me!

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Three Tips to Get You Started on Pinterest in Ten Minutes or Less

I’ve spilled the beans! My secret to getting prime website traffic? Pinterest! Using Pinterest to market might take a big mindset shift, but actually getting started on the platform couldn’t be easier! You can break into the Pinterest space with just three steps that take ten minutes or less.

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Finding Your Role in the Black Lives Matter Movement with Leo Cummings III

Welcome to Zimmerman Podcast Episode 57! Today, I’m talking to my longtime friend Leo Cummings about what white allyship can look like as we all wake up to the racial injustices perpetuated against Black people in our world today. I know there may be some of you who don’t understand the Black Lives Matter movement, who don’t see how racism still exists today, or don’t realize how powerful your words… or your silence… can be when it comes to today’s current events. I hope you’ll listen to this episode with open ears and an open heart.

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