Intimate, Artisan Wedding Photoshoot Inspiration

In 2014, when I totally transformed my tired wedding rentals business into the floral design and wedding planning studio that got me named Top Wedding Planner in the South by Southern Living Magazine, I had no images that would attract the kind of clients I wanted to be working with. I’d done a lot of what I call “roundy-moundy” arrangements with five white Hydrangea and three sprigs of Salal. Not exactly the floral art I wanted to create. That’s why, when it came time to rebrand and create a new website and floral portfolio, I knew I needed some updated images to reflect my new direction. You’ve gotta share the work you want to create, right?

The Spontaneous Photoshoot That Changed my Career

I remember it like it was yesterday.

It was August of 2014 and I didn't have a portfolio of work I was proud to show. I had planned a vacation with my husband and, at the time, one year old daughter to Seaside, FL. I thought, what if I took one day out of our seven day vacation and made a bouquet and found someone to photograph it? Maybe that could be the beginning of turning around this business of mine. Maybe that could be the beginning of a portfolio of work I was proud to show. I literally googled "wedding planner Seaside FL" because I had less than 3 weeks and I didn't know any vendors in the area to help pull together everything that goes into a shoot.