Today is the last episode of my four-part miniseries with Kathryn Joachim of Creme Brands.
In this episode, we’re talking about how to get brand clarity through creative prompts. When Kathryn and I worked together on the Zimmerman rebrand, she use a few prompts to help me fully realize how I wanted to communicate the brand and get ideas I had in my head fully realized in a visual brand.
Read More