Why Structure Matters in Creative Businesses with Stephanie Koehler
Welcome to Zimmerman Podcast Episode 72!
When it comes to business, creatives are some of the most incredible makers and designers on the planet. But I’ve noticed that what many creative business owners struggle with most is structure.
Wouldn’t it be great if someone could just give you all the answers to the nitty gritty questions about how to run a business?
Well, you’re in luck. Today, I have a Zimmerman student Stephanie Koehler on the Podcast. She’s sharing how, less than two years in business as a floral designer she’s created reliable structure and made profit.
Episode 72 topics:
Why even “little guys” in the wedding business need structure
How to balance creativity with business know-how
The one thing you need to stop the excuses and start the business you’ve always wanted
How to feel surety in the day-to-day of a wedding business
Click here to check out the whole episode.
Where to find Stephanie: Leo & Igg’s Flowers
My favorite product pairings for this episode...
The Business Behind the Blooms
Running a floral business isn’t always as pretty as the flowers themselves. I spent more than a hundred thousand dollars educating myself and figuring out how to make this business work for me and fully support my family of five.
If you’re wanting to know how to not only run a profitable business, but also hear all my first hand experiences of navigating how to deal with difficult brides, make automated systems, create proposals, set boundaries in your work, and book every bride you want, you need to check out BBB!
Go to zimmermanpodcast.com/BBB to get more information!
Beekeeper’s Naturals
In October 2019, I decided to write the entire first draft of my book in like... five days. It was intense. I knew I needed to be laser focused for those four days, so you better believe I loaded up on my Beekeeper’s Naturals goodies every day that week!
I took the B. Powered superfood honey to improve my focus and keep me alert. I also took a BLIXR vial each morning to clear out that brain fog.
Truthfully, two years ago I never could have written this book in four days. I didn’t have the mental clarity or the energy to do it. But my Beekeeper’s honey keeps me fueled and fog-free, and I can definitely notice a difference on the days I forget to take it.
If you want to try out some of my favorite Beekeeper’s Naturals products, and get 15% off, go to zimmermanpodcast.com/bee